SEM and SEO

If you build it they will not come!! Here at Kobayashi we understand that a comprehensive solution for our clients is not simply about creating a well branded website. In addition to understanding your business we need to understand your target audience and we need to be able to drive qualified leads to your site to grow your business. This is achieved in one of two ways. SEM (Search engine Marketing) and SEO (Search engine optimization)

SEM

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through paid advertising . At Kobayashi, we research your industry, and build strong ads using high volume search keywords to drive a qualified visitor to your website.

This is website traffic GUARANTEED. The beauty of this model? You spend only what you want. A budget can be set up for as little as $10/day (or less)
Make your marketing dollars work more effectively for you. Call us for more details.

SEO

SEO is the ability to be found in a Google/Bing search organically – without using paid advertising.

As Google’s algorhithm changes frequently it is very important that your site be optimized for search. At Kobayashi Online we believe that without engaging in best practices you are loosing potential website visitors. A SEO website has regularly updated content, with high volume search terms in the copy, title, URL amongst other strategic tactics.

Talk to us about how build an SEO optimized website. This can be an engagement before or after a site is launched. It’s never too late to get on the SEO bandwagon.

Call us today about how we can make this happen!!