Month: December 2012

Social Media and Online Marketing Trends for 2012

It seems that social networks and the Internet in general have been playing an increasingly important role in our lives. While the online world hasn’t completely displaced our real-world connections, we certainly rely on it as a way to socialize, follow news and events, shop, find information, and otherwise live digitally. As we said in our year-end review of web design and development trends, we welcome new industry developments but are mindful to take them with a grain of salt.…

Creating an Online Experience for The Real Estate Experience

The Real Estate Expereince combines the knowledge and experience of RE/MAX First Realty Ltd. Brokerage Sales Representatives Elizabeth Haug and Kevin McCullough, who serve Scarborough and communities in the Durham Region (including the Ajax-Pickering area). The website and logo we created showcases the quality of service clients have come to expect from TREE. Project Details therealestateexperience.com website was created using the WordPress Content Management System. The site, which has a private area only for members, includes a dynamic News page that allows editors to create…

Web Design & Development Trends of 2012

As web designers and developers, we trust our core design sensibility to create websites around principles of taste and usability. But we also love seeing new ideas and new current website trends. In this post, we’ll run down some of the web design and development trends we found captivating in 2012. 1. Single-Page Websites Navigating through single page websites is faster than clicking through multiple pages. You can easily browse through text and media by scrolling, sliding, or flicking –…

Around the Office: YouTube Monetization, Heuristics, Small Business Design, and More!

Around the Office is a weekly group blog of what the Kobayashi Online team has found interesting, funny, poignant, or otherwise notable over the past week. Psi Makes Millions on YouTube Video Daveed was happy to see Korean pop star Psy make more than $8 million from YouTube for his hit song “Gangnam Style”, signaling a change in how pop artists can turn a profit from their work. One of the key ingredients of his success has been his reluctance to strictly enforce copyright over…

4 Reasons Design is Crucial for Small Businesses

A diagram showing that many considerations such as usability, professionalism, and simplicity are all manifested through design.

People sometimes think design is superfluous to something’s function – like the sprinkles on a cupcake. But when it comes to the mission of a company, great design can help bring to the surface everything that makes your business unique and great at what it does. Whether it’s the product itself, or a logo, flyer, business card, or website, everything employing design helps customers understand a business. It can be particularly useful for a small business, which doesn’t have a large budget or wide brand recognition, to invest in…

Around the Office: Emailing Iframes, DJ Fees, and Creative 404 Pages

Around the Office is a weekly group blog of what the Kobayashi Online team has found interesting, funny, poignant, or otherwise notable over the past week. Iframes and Email Don’t Always Mix Roberto would never send you an iframe in an email message because iframes don’t consistently work in email. Why does this matter? Whether they know it or not, people use the iframe tag when embedding video from services like YouTube. When you, for instance, copy one of these online videos into an email, you’re not…

Around the Office: Internet Freedom in Syria, Windows 8 Gestures, Email Messages that Hit the Mark, and More!

Syrian protesters with a sign reading "The Syrian people are slaughtered; where is the world?"

Around the Office is a weekly group blog of what the Kobayashi Online team has found interesting, funny, poignant, or otherwise notable over the past week. As a believer in Internet freedom and democracy, Daveed was saddened to hear that Syria had essentially blocked its citizens from the Web, an action that many attribute to the authoritarian government’s desire to disrupt rebel communication and the online reporting of civil conflict. We couldn’t help but be reminded of Hosni Mubarak’s similar actions, just weeks before being…