Feeding the Viral Loop: 9 Ways To Make Content More Sharable

Posted in: Online Friendly, Website Content, Website Goals, Website Marketing | Tagged: , , , , , , , , ,

Having people share your content is vital to increasing its reach and popularity because it helps introduce new people to your content. Like many of the things we learned in kindergarten, however, sharing is an essential skill, and one that adults often neglect. Because sharing is also central to the spread of online content like […]

Around the Office: accountable apps, SEO mistakes, fun design, more

Posted in: Around the Office, Online Friendly | Tagged: , , , ,

Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Daveed is interested in a regulationproposed in California requiring mobile application developers to explain what personal information will be recorded and how it will be used. According to reports, applications […]

Beezix Facebook Fangate

Posted in: Design, Facebook, Portfolio

Project Description Beezix creates industry leading quick reference cards for today’s most popular software applications. To help Beezix get the most impact out of its social media efforts, Kobayashi Online designed a custom fangate for their Facebook page.  This fangate allowed customers to receive a discount coupon after liking the Beezix Facebook page. Custom YouTube […]

Around the Office: Interactive Charts, Bent Photos, Lost Reviews, more

Posted in: Around the Office, Online Friendly | Tagged: , , , , ,

Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Looking to show some compelling data? Daveed recommends using the JavaScript InfoVis Toolkit to not only set people see charts and figures as visualizations, but also to interact with them. […]

The New Website Discovery Model is People-Powered

Posted in: Online Friendly, Website Content, Website Goals, Website Marketing | Tagged: , , , , , , , ,

We generally assume that webpages are found through search engines like Google. Digital marketers, therefore, put a lot of effort into making sites rank highly in Google search results. But as the Internet becomes more social with the success of networks like Facebook and Twitter, it could be other Internet users who determine if your […]

Around the Office: online piracy, video marketing, great site design, more

Posted in: Around the Office, Online Friendly | Tagged: , , ,

Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. This was a busy week at Online Friendly since Kobayashi Online moved on Monday to its new location at 1200 Eglinton Ave. in Toronto. KO will now be […]

7 Tips for Online Friendly Video Marketing

Posted in: Online Friendly, Website Content, Website Goals, Website Marketing | Tagged: , ,

As people spend more time online, the adage that every company is a media company is more true than ever. Simply put, creating media surrounding your business helps create interest and attention, which is good for business. We see this with corporate magazines, social media updates, blog posts, and late-night infomercials. Video, while often ignored by companies, […]

Design Focus: Fontsmith

Posted in: Design Focus, Online Friendly, Website Content, Website Goals | Tagged: , , , ,

Design Focus is a regular Online Friendly feature that examines well-designed sites to show how Web designers have overcome some of the challenges of their profession. UK type design firm Fontsmith caught our attention with their calalog of creative fonts. In this Design Focus, we take a look at their website, and see if they put as much […]

Around the Office: Kobayashi Online moves, email marketing lingo, and more

Posted in: Around the Office, eMail Marketing, Online Friendly | Tagged: ,

Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. If you haven’t heard yet, Kobayashi Online is moving to its new Toronto location at1200 Eglinton Ave. East, Suite 801. Everyone has been busy packing and getting organized […]

Kobayashi Online has moved!

Posted in: News | Tagged: ,

After many great years at 2243A Danforth Ave, Kobayahsi Online is moving to 1200 Eglinton Ave. East, Suite 801, Toronto as of February 6, 2012. We think the move will help inspire us and our clients to innovate, explore and look ahead. Plus, Kobayashi Online will now be under the same roof as Finesilver Design. As the online world evolves, consumer […]