Around the Office: dictionary adds “tweet”, Word11 approaches, more

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Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. The Kobayashi team has been busily working away on making this weekend’s 24-hour blogging festival, Word11, a welcoming and engaging event. They helped create a Word11 […]

Design Focus: The National Film Board

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“Design Focus” is a regular Online Friendly feature that examines well-designed sites to show how Web designers have overcome some of the challenges of their profession. This week’s featured site: The National Film Board The National Film Board of Canada is one of the country’s most respected institutions – this significantly raises the expectations for its website. […]

Search Engine Optimized: the importance of meaningful internal links

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Search engines use various methods for creating titles and descriptions (or snippits), and determining if your page is relevant to each search. They crawl for content contained within a web page’s meta tags including the “title” and “description” tags, but also page content that seems most relevant or useful. This means that various page elements […]

Around the Office: making a social logo, UX design is everywhere, more

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Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. If you want to know some of the many issues Eva considers when designing a logo, check out this recent post about how designing logos with […]

Creating Website Content for Better User Experiences

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Modeling and designing your website’s user experience means attempting to understand all aspects of the user’s online and offline interaction with your company, and how the site is perceived, learned, and used in order to make informed decisions that will improve your users’ experiences. Designing a great user experience or “UX” sounds like a tall […]

Around the Office: Social media not cause for riot, a look at remarketing, more

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Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. We’ve been hearing a lot this week about the riots in London. Daveed found it interesting that the British Prime Minister David Cameron is quick to […]

Top Ten Checklist for Email Blasts

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We’ve been writing about the benefits of email marketing on Online Friendly, and we wanted to share some tips that will help your organization’s email campaign go well. Thinking about sending out an email blast for the first time or want to improve your existing efforts? We put together this checklist to give you a good […]

Around the Office: Android’s patent angst, TechCrunch’s smart design, more

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Around the Office is a weekly group blog that shows what the OnlineFriendly.biz team and Kobayashi Online have found interesting, funny, poignant, or otherwise notable over the past week. Daveed has been intrigued by a Google blog post on the apparently “hostile, organized campaign against Android” by a coalition including Microsoft, Oracle, Apple and others. […]

Advantages of using an email marketing service for your campaign

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Last week, we wrote about the purposes of email marketing, as well as some of the advantages it has over other forms of marketing such as social media. In this post, we’re going to look at some of the advantages of using online services to managing your email marketing campaign. What you want for your […]