In our previous blog post about creating a successful brochure web site, we slipped in a few descriptive links to ourselves and our clients. We did this to help tell Google, Bing, Yahoo and other search engines what these sites are about. Doing this is part of an online marketing strategy called Search Engine Optimization and it is something all business websites should consider. . Search Engine Optimization is a big field, and running a search marketing campaign can take…
Month: July 2010
Can you influence The Influence Project?
The Influence Project by Fast Company is a controversial online experiment in viral marketing. The project aims to “show what happens when an individual takes an audience at rest and applies an unbalanced force–through suggestion, advice or direction–that converts it into an army of action”. The idea is to upload your picture, get an ‘influence link’ then get as many people as you can to click on your link & register. The more people who click & register on your…